Working with Constant Change
Nothing stays the same in our industry. Fortunately, we find working in new environments exciting. Most recently FEMA’s Emergency Management Institute employed a new learning…
Category Archives: Uncategorized
Micro Messaging
Twitter is replacing newspapers. YouTube is replacing TV. Sound bites are replacing political speeches. Viral videos are replacing water-cooler conversations. Are your business communications keeping…
A Journalistic Approach to Marketing
Journalistic marketing addresses thirty (30) journalistic questions when developing any crafted marketing message. I’ve achieved tremendous results with this approach to communications: • Slashed training…
Western State Hospital Volunteer Services Council
Since joining the Board of the Western State Hospital Volunteer Services Council, I’ve had the pleasure of helping them promote themselves within the community. The…
30,000 enrolled in EHTER Training!
Over 30,000 individuals have enrolled in the online EHTER Awareness Level course my team at Wightman & Associates and I developed for the CDC. This…
Developing Distance Learning
Presenting Blended-Learning at National NEHA Annual Education Conference
I recently presented at the 79th Annual Education Conference for the National Environmental Health Association. The three-day conference is the premiere event for environmental health professionals to acquire…
Shortening Learning Curves
I just finished developing training content for the staff of a firm specializing in preparedness, response, and recovery training. The training covered web-based storyboard development…
Giving Back
The United Way of Greater Augusta recently thanked its volunteers for participating in its Citizen Investment Review Team process. I really must thank them for…